Believe it or not, it’s already that time of year again: back-to-school shopping, getting routines back on track, and stocking up on everything kids need for the year ahead!
Fipl is reimagining kids’ everyday bath-time routine with products that make getting clean simple, fun, and effective – perfect for busy school mornings, after-school activities, and everything in between.
- Founded by Victoria Thain Gioia and Greg Gioia and inspired by their four children, Fipl was created to meet the everyday needs of active kids ages 4–12.
- Fills a gap in children’s personal care with age-appropriate formulas that are more effective than baby products and gentler than adult alternatives.
- Features a simple, four-step hair and body care routine designed to tackle dirt, sweat, sunscreen, and chlorine after a day of play.
- Every formula is sulfate-free, pediatrician approved, dermatologist tested, and HRIPT-validated for sensitive skin.
- Infused with Citrus Squeeze, a fresh, kid-friendly blend of grapefruit, bergamot, and citrus that makes bath time something to look forward to.
| FIPL Product Offerings | |||
| Daily Cleansing Shampoo | A sulfate-free shampoo with aloe vera, jojoba oil, and vitamin B5 that creates a rich lather to rinse away dirt, sweat, and sunscreen — without stripping hair or irritating developing scalps. | $20Available at HiFipl.com | |
| Daily Hydrating Conditioner | A lightweight conditioner with argan oil, sunflower seed oil, and aloe that strengthens and hydrates hair without weighing it down — and makes post-pool tangles actually manageable. | $24 Available at HiFipl.com | |
| Foaming Body Wash | A gentle foaming wash with coconut-derived cleansers, cucumber extract, and glycerin that handles mud, sunscreen, and playground grime without leaving skin dry or tight. | $20Available at HiFipl.com | |
| Botanical Detangling Spray | A lightweight leave-in spray with chamomile, vitamin E, and amodimethicone that smooths knots and builds the kind of independence that makes busy mornings easier. | $24Available at HiFipl.com | |